About Our Team

Aimée Elliott Ghimire, President & CEO

Aimée is a seasoned business woman with over 20 years of experience helping businesses grow and thrive. She works with a talented group of web designers, programmers and digital strategists to deliver beautiful, intuitive websites. As the primary driver of the company, it is her priority to see trusted clients receive outstanding web design solutions as well as first-class customer service from the New Wine Web Design team. Her number-one focus is on customer satisfaction. To achieve this, she is passionate about incorporating unparalleled communication and understanding between her clients and her team members, thereby creating a smooth, enjoyable and highly-productive project experience.


Aimée was born and raised in Vienna, Austria. As a result she has developed a great love for travel and theater. When not working, you might find Aimée hiking the Arizona mountains with her family, watching her kids perform in the local theater or playing the piano.


Shailesh Ghimire, VP Client Strategy

With over 17 years of marketing experience in the digital space, Shailesh is a key member of the New Wine Digital team . While strategic thinking is his core strength he also has hands on experience in all facets of digital marketing. With a passion for client success he is experienced in providing an optimal client engagement experience for our clients. His has worked with large brands such as Best Western, State Farm, Arizona Lottery, Unitek Education/College, Stratatech Education Group, Xanterra Properties, T-Gen among others. He oversees our account management, project management and design team as well as our development teams in Arizona and Nepal.


Shailesh is originally from Kathmandu, Nepal. He lives in Gilbert, AZ with his wife and four daughters. He hopes to one day write a book on understanding women from infancy to adulthood.


Jayne Ashe, Account Manager

Jayne Ashe is New Wine Digital’s Account Manager. Her joy is to take care of our clients and attentively address their needs and concerns in a timely manner. Her many years of experience in sales and customer service provide the perfect background for serving our clients efficiently and effectively.


Born and raised in Pasadena California, Jayne moved to Flagstaff Arizona to attend Northern University. After graduation she moved to Phoenix and now calls it home. She loves meeting new people and exploring the region’s many hiking trails with her fiancé and her rescue dogs.

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Tyler Ashe, Sr. Designer

Tyler is multi-talented and has extensive experience in website project management, web design, search engine optimization, content writing and social media advertising. He has overseen from conception to launch numerous website projects in a number of industries. Tyler has knowledge of content management systems like WordPress, as well as experience with HTML, CSS, mobile/responsive design, and Javascript features.


Tyler not only thoroughly comprehends the technical aspects of web design, but also is an artist himself with 7+ years of graphic design experience. This unique blend of abilities sets him apart. In addition to his technical and artistic skills, Tyler is someone who is extremely detail-oriented, thorough and hard-working. He will meticulously oversee this project from conception to completion, ensuring that the new web designs are on-time, meet our standard of excellence and go beyond our client’s expectations.


Janet Richards, Sr. Content Writer (Editor)

In some way or another, Janet Keller Richards has been writing for most of her life. As a former actress she wrote several plays and musicals, and throughout the years she has authored numerous newspaper and magazine articles. She has self-published two nonfiction books, but writing her first fiction novel, The Other Side Of Visible, was her favorite personal writing endeavor to date. And now, Janet is grateful to be part of the New Wine Digital team as a blog post editor and writer!

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Cole Rhind, Digital Marketing Specialist

Cole Rhind is a professional graphic designer who combines creative thinking and practical implementation to meet client needs and expectations. As a visual problem solver, he believes quality design necessitates quick and clear communication. His experience includes designing and implementing branding, marketing collateral, websites, promotional material, and more.


Cole is constantly seeking to learn new skills and implement them in his creative process. He believes that understanding how design affects outside processes is vital to being an effective designer. Other experience he has includes creating social media content and managing corporate accounts.

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John Sparrow, Lead Developer

John Sparrow is a full-stack web developer specializing in WordPress-based content management solutions. He has extensive experience creating easy-to-use and intuitive WordPress themes, and is proficient in front-end production of responsive, accessible websites that work reliably and across browsers and devices. He is proficient in PHP/HTML;CSS3; SCSS; JavaScript; Google maps API integration and many other tools to ensure a successful website launch.


He possesses a rare combination of skill sets, being an academically qualified and experienced writer and editor of a broad range of content styles and contexts. In both his programming and his content writing, he applies fine attention to detail to provide best user experience possible, always in regular, clear and concise communication with clients.


Our goal is to drive business to your beautiful website in the form of increased traffic and new clients, customers and patients. Call us today – 480.516.1819