Search Marketing

how to use ppc and seo together - dental office
07 Oct
SEO vs. PPC: How to Use Them Together for Your Dental Website

Search engine optimization (SEO) and pay-per-click (PPC) marketing methods each offer unique advantages. However, you don’t have to choose one or the other—combining SEO and PPC will provide the most effective results for boosting your dental practice’s visibility.  At New Wine Digital, we apply the best...

how to optimize for search intent
05 Aug
How to Build Your Content Around Search Intent

It's important to understand search intent in order to make your business more visible to potential clients. No matter how well you optimize your content for search engines, it won’t rank very high if it doesn’t match the search intent behind the keywords you're targeting.  The...

how to rank in map pack - google map result
05 Jul
What Is Google Map Pack, and How Can You Rank in It?

If your business serves a local audience, your search ranking for the Google Map Pack is key to gaining more customers. At New Wine Digital, we help small businesses improve their Google rankings with our website design and search engine optimization services. Continue reading to...

what is online reputation management
20 Jun
What Is Online Reputation Management for Veterinarians?

Negative reviews or posts about your veterinary clinic can significantly harm your reputation. Maintaining credibility and trustworthiness online requires monitoring mentions of your clinic and acting quickly when there’s an issue. At New Wine Digital, we help veterinarians build good reputations with clean, modern website...

is seo worth it for small business
20 May
Is SEO Worth It for Your Small Business?

Search engine optimization (SEO) may not be quick or easy, but the work is absolutely worth it for a small business. Good SEO provides many long-term benefits, like increasing traffic to your website and bringing in new local customers. At New Wine Digital, we help...

online reputation management
28 Feb
4 Online Reputation Management Tips for Dentists

Managing your online reputation is essential for attracting new patients to your practice. It’s not enough that your dental office shows up in a search result—potential patients need to see that your business is trustworthy before they will choose you for dental work. At New...

Optimize your Content for Voice Search
26 Jan
How to Optimize your Content for Voice Search

Times are changing. In the good ol' days all you had to do to rank your website was cram it full of keywords, add some links and bam! Page 1. Unfortunately, it's not that easy anymore--and with ever-evolving technologies, the way you optimize your site...

SEO Tips to Start 2018 Off Right
20 Dec
Internet Marketing & SEO Tips to Start 2018 Off Right

After some good holiday rest and relaxation, the start of the year is a great time to review your internet marketing and SEO strategies. What's working? What's outdated? What easy things can you do to make an immediate impact? While it would take a bit...

Should I delete old blogs and content?
07 Nov
Should I delete old blogs and content?

Anyone who owns and maintains a website eventually has to deal with outdated blogs or pages that have content that is no longer accurate or relevant. This may cause issues with your business if a potential customer believes you offer a service you no longer...

link-building
11 Aug
Where should I focus my link-building strategy?

Are you continually getting emails from scammy foreign marketers telling you what you're doing is wrong? Are they sending you massive lists of directories your website is "missing" from? No one is doubting the power that link-building still holds, but where should you focus your search...