03 Mar 5 Ways to Get More Google Reviews of Your Dental Practice
5-star reviews show Google that your dental practice is valuable to internet users, and make your site rank higher in Google Search results. When your business shows up as a relevant search result, those positive online reviews will also show potential patients that your office is a good choice for dental work. At New Wine Digital, we use a variety of online marketing services to help increase traffic to your website and give it higher rankings. Continue reading to find out how to get more Google reviews from your patients.
Five Ways to Get More Google Reviews of Your Dental Practice
1: Claim Your Google My Business Listing
Creating a Google My Business (GMB) profile leads to more traffic by improving your business listing ranking and giving patients an easy way to leave a review. Your GMB profile is an important business tool because it shows potential patients everything they need to know at a glance. For instance, they can read reviews, visit your website, and find out your address, phone number, and business hours. You can also efficiently monitor and engage with reviews of your business through your GMB profile.
2: Ask Happy Patients for Reviews
A simple, effective way to generate more positive reviews of your dental practice is by simply asking your patients. If you don’t actively ask for reviews, you might only get them from unsatisfied patients. The end of an appointment is a good time to ask a happy patient if they would be willing to leave a review of their experience. Don’t forget to tell them where to leave a review—giving out business cards with a QR code that sends them to your Google listing makes it easier for them to give positive feedback.
3: Send Follow-up Emails or Texts
Sending out automated follow-up emails or texts after an appointment is another way to encourage your patients to leave reviews. It’s also a good reminder for patients who you have already asked in person by giving them an easy way to follow through. Let them know that their review can help your dental practice improve future patient experiences. Make sure to thank them for being your patient, and include a link to your Google listing.
4: Add a Link on Your Website
The easier it is to leave a review, the more willing your patients will be to leave feedback. A link on your website kindly asking your patients to share their experience is a simple way to encourage more reviews. A link on your website is also helpful for patients who already want to leave a review but accidentally deleted your email or text.
5: Engage with Reviewers
Responding to reviews shows your patients that you take the time to listen to their feedback. When new patients see how you respond, they will be more likely to leave a review after a positive experience. It’s important to regularly monitor reviews of your dental practice so you can reply to them as soon as possible. The longer a negative reviewer has to wait for a response, the more upset they will be.
Respond to negative reviews by acknowledging that person’s concerns and providing a way to resolve the issue offline, like emailing or calling your office. Providing excellent customer service can sometimes influence a patient to retract their negative review and leave a positive one instead.
Professional Web Design Services
As web design experts, the team at New Wine Digital can help your dental practice rank higher on Google. A higher ranking helps your patients write reviews of your business, encouraging new patients to contact your practice. When your practice ranks higher in Google Search results, you will be able to reach and attract more local patients. Give us a call at 480-516-1819 today to discuss our dental practice marketing services.