Internet Marketing

competitors’ SEO - man in a suit with binoculars

Why You Should Be Spying on Your Competitors’ SEO

Any good business person knows that in order to succeed in an industry, you have to understand your competition. Who are they targeting and how are they doing it? What are their marketing tactics and strategies? How can you improve upon what they’re doing and capture their potential customers/clientele? In the digital age, there’s a

Why You Should Be Spying on Your Competitors’ SEO Read More »

what is a keyword map - blueprint with a rule on top

What is a Keyword Map and Why Do You Need One?

Depending on your industry and/or how you’ve designed your website, it’s quite possible the majority of keyword searches won’t result in potential customers landing on your home page. Those searchers may be asking a question that leads them to a recent blog post or service page that is more applicable. That’s why, whether you have

What is a Keyword Map and Why Do You Need One? Read More »

adding video to a website

Adding Video to a Website

Everybody knows Google is the world’s #1 search engine. But what is #2—the second most used search site? Would you believe YouTube? That’s right! According to Search Engine Journal, the video platform YouTube is the 2nd most popular search engine. At New Wine Digital, serving the Phoenix Valley and beyond, we know the power of

Adding Video to a Website Read More »

content marketing

Content Marketing: Is a Link-Building Strategy the New King?

In the fickle world of SEO (Search Engine Optimization) the only thing you can expect is that change is inevitable. Google changes its search ranking algorithm on a fairly regular basis. And if you’re not paying attention, these changes can have a whole host of repercussions. When it comes to ranking and SEO, you’ve probably

Content Marketing: Is a Link-Building Strategy the New King? Read More »

A Blog about Blogging (Why should my practice be blogging?)

In 2015 pretty much everyone has a blog. However, there’s a huge difference between your nephew’s tumblr account or your friend’s stream of uninteresting filtered food photos, and a professional business blog. Becoming a thought leader, and a source of reliable, interesting content should be the goal of every business blog. However, a blog that

A Blog about Blogging (Why should my practice be blogging?) Read More »

Restaurant Brands Using Social Media to Drive Traffic to Local Stores

Many brands are now well into the social media world. It’s no longer a new thing for them and for some social media is an integral part of their overall marketing strategy.  Brands in the restaurant industry seem to be of the latter category and are  making some great strides in leveraging social media to

Restaurant Brands Using Social Media to Drive Traffic to Local Stores Read More »

A Review of Search Marketing and Social Media in 2010

Looking back at the year 2010 I see that this blog started off with great intentions but the pace slowed as the year went on. This is partly because a lot happened this year, and I wish I had devoted more time to sharing my thoughts on the major developments as they occurred. Nevertheless, I

A Review of Search Marketing and Social Media in 2010 Read More »

Analytics 360: Tracking Web Performance From Start to Finish

One of the best aspects of online marketing is the ability to measure performance almost instantly. Most webmasters these days know to have a form of web analytics software that provides insights on visitors, traffic performance etc. I use Google Analytics for this exact purpose as do most of the clients I work with. While

Analytics 360: Tracking Web Performance From Start to Finish Read More »

Scroll to Top