Google Tag

28 May
Search Wars: Is Bing Gaining on Google?

It's been clear for several years now that Google is the top dog in the world of search engines. But that doesn't mean the competition has stopped waging the war nipping at empire Google's heals like the pesky resistance. Search Engine Optimizers have always focused...

google reviews
11 May
Google Reviews for Virtual & Remote Businesses

The importance of having positive reviews for your business go beyond having a good image and building trust. While those are extremely important factors in of themselves, there are also search engine optimization implications. The biggest search engine as you know is Google, so it...

08 Apr
Advanced SEO: Natural Link Profiles

In the early days of the internet, links were king. Before professional SEOs began attempting to game the system with spammy links and unnatural link profiles, Google's initial algorithms were generally effective at displaying websites with authority for their subject matter on page 1. As...

Bing vs. Google, A Simple Test by a Common Man

I just read an article whereby a Microsoft exec claims Bing as good or better than Google Microsoft’s internal testing shows that Bing’s search results are quantifiably as relevant or, in some cases, more relevant than those from Google’s search engine. I just read on GeekWire where a...

Google Plus is the Real Deal

I enjoy social networking. However, social networking the Facebook way is not as enjoyable as it used to be. I'm more concerned about who's seeing my updates and as a result carefully watch what I say. As a result I post less frequently and when I do...

Your Flash Based Website is a Big Black Hole

This is how a completely Adobe Flash based website appears to the Google's search engine spider (your second most important audience segment). The snapshot below is from a real website and I've hidden the full URL to protect the innocent. This means the search engine spider...

Google Tags Was Dumb, Glad its Gone

The Tags feature on Google Places inserted a yellow tag next to your Places listing on search results (see image). It cost $25 for this feature and when I tried it under a free trial I found it to be pretty useless.  For the $25 your...

Position Preference in AdWords is Being Retired

[caption id="" align="alignright" width="300" caption="Image via Wikipedia"][/caption] The position preference in AdWords allowed you to target a specific range of ad positions for your keywords. This means you could set a bid price and target positions 3 to 5 for instance for a particular keyword. I...

How Google AdWords Ranks Search Ads

If you're getting started on understanding Google AdWords then you're probably wondering how it ranks the ads. It's a great question and needs a detailed explanation. For starters bidding high enough on a keyword does not guarantee a high placement on search results. The bid price...

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