It can be a marketers worst nightmare or it could be a great boom! However, the ability to see what others have experienced on a website can be very valuable. Many times I go to a website and while digging around I wonder how others may have used this information or what their experience may have been. I’ve never really used all the tools available to find out, but now that Google seems to have a nifty tool, I’ll give it a try.
I’m talking about Google Sidewiki if you’re wondering that I’m talking about. Here is the intro video: