digital marketing and AI

The Six Best AI Tools for Digital Marketing

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Artificial Intelligence (AI) has transformed the world of digital marketing. Using AI, small businesses can gain valuable marketing insights and boost their SEO. They can also use AI to create personalized advertising content, streamline their marketing campaigns, and hone in on their target audiences.

But which ones should you try first? Our digital marketing team created a list of the top six AI digital marketing tools—here’s how to use them to promote your brand. 

How Is AI Used in Digital Marketing?

Taking advantage of AI tools can help you make your marketing efforts more efficient and more effective. You can use AI to create personalized content, strengthen your brand messaging, develop better marketing campaigns, and more. 

Digital marketers are using AI to:

  • Streamline content creation
  • Analyze their target audience
  • Improve their SEO
  • Personalize interactions 
  • Inform their strategies
  • Improve campaign ROI

One of the biggest advantages of AI tools is that they collect and analyze data in real-time. This means you can provide personalized recommendations based on user behavior and use real data to inform your marketing campaigns and drive more sales. 

With continuous data collection, you no longer need to wait for a campaign to end to see how well it’s working. With the power of AI, you can make strategic, data-driven decisions to improve your strategies and convert more customers.

You can also use AI to analyze the online behavior of your target audience and create customized content just for them. AI tools can even help you optimize message timing and measure the effectiveness of user interactions. 

What Are the Best AI Digital Marketing Tools?

1. Grammarly

Grammarly helps you write content that is concise, clear, and convincing. It provides personalized suggestions as you are writing so you can avoid grammatical mistakes and spelling errors. It can even help you change the tone of your writing so you consistently deliver messages that match your brand’s unique voice. 

Pricing

There is a free version of Grammarly available, but if you want more in-depth writing suggestions, there are paid versions available:

  • Premium: $12 per month billed annually
  • Business: $15 per month billed annually

2. ChatGPT

ChatGPT helps you brainstorm, and explore ideas, generate titles, create content outlines, and more. You can even ask complex questions and get answers or use it to help you write content.

Pricing

There is a free version of ChatGPT to use, or you can purchase a more advanced version that has additional features.

  • ChatGPT Plus: $20 per month (limits apply)
  • ChatGPT Team: $25 to $30 per month billed annually

3. Jasper.ai

Jasper.ai was built to help you with marketing performance. It can help marketers scale up their blog articles, social media posts, sales emails, website copy, and much more. 

Pricing

There is a seven-day free trial of Jasper.ai. After the trial, if you like it, you can purchase a paid subscription.

  • Creator: $39 per month billed annually
  • Pro: $59 per month billed annually

4. Seventh Sense

This handy AI tool helps you build email marketing campaigns that won’t annoy consumers. Seventh Sense works with HubSpot and Marketo to deliver emails to your customers, and it also features reporting capabilities.

Pricing

You can try a demo of Seventh Sense to see if it will work for you before you purchase a paid subscription. 

  • Hubspot users: $80 a month billed annually, 5,000 marketing contacts included
  • Marketo users: $450 a month billed annually, 50,000 leads included

5. Surfer SEO

Surfer SEO will help you boost organic traffic to your website and help it rank higher in search engine results. It can help you with keyword research, it has a content editor, and it performs content audits to ensure your SEO is up to par.

Pricing

Surfer SEO offers a seven-day free trial. If you like the product and it helps you, there are three subscription tiers.

  • Essential: $69 per month billed annually for up to 360 articles with 240 auto-optimize runs 
  • Scale: $99 per month billed yearly for up to 1200 articles with 480 auto-optimize runs
  • Scale AI: $179 per month billed yearly for up to 1200 articles with up to 120 AI articles and 960 auto-optimize runs 

6. DeepBrain AI

DeepBrain AI makes high-quality video creation easy and accessible for everyone. It can create realistic avatars and generate videos from text in minutes. 

Pricing

DeepBrain AI is available by subscription only, with two-tier levels.

  • Personal: $24 per month billed annually; includes one seat, 180 credits per year, and 60+ AI avatars
  • Team: $72 per month billed annually; includes three seats, 360 credits per year, and 80+ AI avatars and new models

Looking for Exceptional Digital Marketing Services?

Using the right AI tools to build your digital marketing campaigns will help you make data-driven decisions, convert more customers, and get better results. But if you don’t want to have to buy all those tools and learn how to use them, let the team at New Wine Digital do the work for you.

Our team of digital marketing experts can help you improve your SEO, rank higher in search results, and build more effective campaigns. Contact us today to learn more about our services and how we can help you reach your marketing goals.

Images used under creative commons license – commercial use (7/25/2024) Image by u_q203w9nb8g from Pixabay

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