25 Aug How Big is Paid Search (Pay-per-Click (PPC) Advertising)?
Paid search (pay-per-click) advertising is big. And it’s getting bigger. Its bigger than radio advertising, outdoor advertising and cinema advertising. By 2016 paid search advertising is expected to grow 75% and become a $61.1 billion industry. Check out this infographic:
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Source: The Future of Paid Search Infographic
- Pay Per Click (PPC) for SMB Part 13 – A Paid Search Back to Basic Series (community.microsoftadvertising.com)
- A Couple Of Vital PPC Management Best Practices (ronmedlin.com)
- Bring PPC Success One Click Closer With Keyword Research Tools (searchmarketingstandard.com)