Facebook is rolling out a new type of ad called “Engagement Ads”. The idea behind the ads is that Facebook users get to interact with the ad in one shape way or form. For example users can leave comment on the message, forward a virtual product etc. Here are details from Jeremiah Owyang’s blog: Engagement […]
Leaving comments and feedback on blogs is a great way to build exposure to a new audience and ultimately build traffic to your own site. Because this piece of wisdom has been passed around so much that blogs are filled with useless comments and feedback. Abusers seem to fall into two categories. The first being
For those who don’t live and breathe social media, just hearing names of the different social media sites can cause a headache. That is why I thought this “starfish” map of the social media world was pretty useful.
I finally finished reading “Groundswell” last week. So it was interesting to watch this video blending social technologies mentioned in the book. BTW: Here is my review of the first chapter of this great book.
Except for LinkedIn, more women are on social networks than men. That is according to data released by RapLeaf, an online reputation management company based in San Francisco. I had a hunch about this phenomenon a while back when I started hearing of mommy bloggers, but I had not seen data to back it up.
More Women Than Men Participate in Social Networks Read More »
To counter the argument that some people are simply too busy to blog, I wanted to highlight a particularly high profile individual who happens to prolifically blog. He is the current Secretary of Health and Human Services Mike Leavitt. Recently he has been blogging about his trip to the Yakutat Tingit Clinic in Alaska and
Last Friday, I had the opportunity to speak with Ken Morgan and Julie Dougherty over at 1510 AM KFNN. Ken and Julie host “Business for Lunch” between 1pm and 2pm on weekdays. We discussed online reputation management in the age of social media. Click on the play button to listen to the recorded podcast:
Discussing Online Reputation Management on KFNN 1510AM Read More »
People love to talk and social media in many ways is all about communicating. People have always talked about your products, your customer service, and your business practices. In the past they may have chatted over the phone, or at a family BBQ. As a company you knew they talked, as as long as you
Viral videos can be a great way to introduce your work to a new audience. There are videos which have made the rounds on Internet and have achieved millions in views. The most notable recent example is the BlendTec “Will it Blend” videos. With creativity, marketing savvy and a very clear cut message, BlendTec has
