PodCampAZ this Weekend Nov 1st & 2nd
The PodCampAZ schedule has been released, which means its time to remind you all to join us if you can this weekend November 1st and 2nd. I’m on Sunday anytime between 10.15am – 11.15am.
Social Media Marketing
“Friending” Addiction on Facebook
Last week I posted a funny video on how Facebook can lower your self-esteem. Apparently, this is no joke and certainly not a laughing matter for some. A leading psychologist in London, England says Facebook is causing some pain in people: But a leading psychologist says Facebook is driving a worrying trend. The social networking
Unreadable Captchas Can Destroy Your Business
I admit I can be a social media junkie. I say “can be” because there are only so many hours in a day and I like to network offline as much I do online. I also like to stay on top of new emerging networks and tools. So, when I saw a report on marketing
How to Develop an Effective Social Media Strategy
Companies large and small are trying to develop an effective social media strategy. Many are stumbling over the ROI question, but then again many are just pushing forward and trying to make something out of it. In essence it doesn’t have to be a shot gun approach. ROI may seem to be hard to quantify,
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A Word About Air Marketing
There appears to be some confusion regarding the two places I’ve been most actively blogging. I wanted to take this opportunity to clarify the relationship between this blog and AIR Marketing. If you’ve read my “About” page, you will know that I work for AIR Marketing. AIR is an analytics driven, marketing and advertising agency
How to Remove a Facebook Application
A few months ago I received a call from an exasperated friend who had innocently installed many applications on Facebook and was now receiving a flood of emails every time something happened on one of those applications. He had accepted the request from all his “friend” to install such and such application etc. Now he
Relevant Social Media News and Articles
As I’m preparing for my October 14th presentation on developing an effective social media strategy, I’ve been doing a lot of research. Consequently I’ve come across some very interesting news stories on the current state of social media. Some pretty good news and articles in fact. One that particularly caught my attention is from the
Your Google Number Coming Soon
It’s not what you know, but who you know. And now Google wants to rank you based on who you know and how influential you are with them. Not everyone is equal. This is especially true in social networking sites. Where some are definitely more equal than others. They have more friends, they participate in
Lets Meet at PodCampAZ in November
I was planning on attending PodCampAZ and then started thinking about wanting to share some of the things I’ve learned lately on Social Media and marketing. This past summer I have been doing a lot of work with traditional marketing departments on integrating social media as part of their business development strategy. So, I sent