To this point, Google has always maintained a single search index for both mobile and desktop sites. Meaning regardless of what type of device you searched from, you essentially saw the same results–with the exception of the recent bump for sites with the “mobile-friendly” label in mobile search. However, that’s all about to change. In […]
How to Prepare for the Google Mobile Index Read More »
Google recently released it’s latest algorithm update: Penguin 4.0. While Google likes to pick innocuous sounding animal names like Penguin and Panda, if you’re on the bad side of one of these seemingly cute animals, your website rankings surely won’t be so cute. This new, “real-time” algorithm update’s goal is to scour the web for
Google’s Algorithm is Changing: Fear the Wrath of the Penguin Read More »
While looking forward to the rest of Fall and the new year, it’s a good time to reflect on some of the more interesting internet marketing stats that defined the Summer of 2016. So before you make any major decisions on the trajectory of your general business and marketing strategies for 2017, review the stats
Summer 2016’s Must Read Stats | Part 2 Read More »
It’s the age of instant gratification, let’s face it. Beauty and design are certainly important, but there are few things about a website that will annoy your audience more than slow load times. Fair or not, amazing features be darned, above all else your prospective clients, customers or patients expect a fast loading website that
PageSpeed: The Race Against the Clock Read More »
It’s been clear for several years now that Google is the top dog in the world of search engines. But that doesn’t mean the competition has stopped waging the war nipping at empire Google’s heals like the pesky resistance. Search Engine Optimizers have always focused heavily on Google, but that doesn’t mean we should be
Search Wars: Is Bing Gaining on Google? Read More »
The importance of having positive reviews for your business go beyond having a good image and building trust. While those are extremely important factors in of themselves, there are also search engine optimization implications. The biggest search engine as you know is Google, so it stands to reason that Google reviews would be the most
Google Reviews for Virtual & Remote Businesses Read More »
Once you have your on-page optimization dialed in, as we discussed in our last “SEO Tips for Beginners” post, it’s time to play the field! And no, we don’t mean you should get active on Tinder! (Though social media is another matter entirely.) In the SEO world, it’s not enough to have your house in
SEO Tips for Beginners: Playing the Field Read More »
In 2015 pretty much everyone has a blog. However, there’s a huge difference between your nephew’s tumblr account or your friend’s stream of uninteresting filtered food photos, and a professional business blog. Becoming a thought leader, and a source of reliable, interesting content should be the goal of every business blog. However, a blog that
A Blog about Blogging (Why should my practice be blogging?) Read More »
You can have the most stunning, top-of-the-line medical website design in Phoenix, but if no one can find it, it doesn’t do a whole lot of good. One of the easiest ways to judge how your search engine optimization is performing is by checking your organic google ranking. Now this may seem like an easy
How do I check my practice’s organic Google ranking? Read More »
Very interesting to see the correlation between tweet volume for a URL and its position on search. Full analysis on Marketing Charts.
Tweet Volume Influencing Search Position on Google Read More »
